Our Story
Craig and Jojo started with two kids, a box of crayons, and the question: "Why can't our shirts look like our drawings?"
Made for Kids. By Kids.
That's not just our tagline — it's our origin story. Craig and Jojo are real kids whose big imaginations became the spark for this whole adventure. They wanted tees that showed the world exactly who they were: explorers, scientists, dreamers, and champions.
So we made them. And then we thought: every kid deserves this. Every toddler who roars like a T-Rex. Every kid who's convinced they'll grow up to be a rocket scientist (they're right). Every little artist who turns every surface into a canvas.
Craig and Jojo is a small family brand with a big belief: childhood is the most creative, joyful, uninhibited season of life — and what kids wear should celebrate that, every single day.
What We Stand For
Creativity First
Every design starts from a child's world — their doodles, their dreams, their favorite things. We just put them on a shirt.
Imagination Without Limits
From dinosaur scientists to galaxy explorers, we believe every kid deserves a tee that matches their inner universe.
Quality That Survives Recess
Soft, durable, machine-washable cotton tees built to handle paint, mud, and at least 47 washes.
Made With Love
Craig and Jojo is a family project rooted in the simple belief that childhood is magical — and your kid's wardrobe should be too.
Ready to Find Their Tee?
Browse 39 designs and find the one that matches your kid's vibe.
Shop the Collection 🛍️